We're located in the Flat Iron District, NYC
Right next to both Madison Square Park and the iconic Flat Iron building, we're right in the heart of one of New York City’s most vibrant neighborhoods. We're on the third floor, Suite 305
We have a satellite office on Long Island as well, if this location is more convenient for you, continue with the button below instead!
Here is one of our treatment rooms.
Here is one of our treatment rooms
We use the latest and most sophisticated technology to administer Neurofeedback, Neuromodulation, and PEMF
Here is one of our treatment rooms.
Our office.
Our Flat Iron office is a cozy, warm space accessible via elevator, designed to put clients at ease from the moment they arrive. Each of the two private treatment rooms are equipped with the most advanced Neurofeedback, Neuromodulation, and QEEG devices, ensuring top-tier care.
Dr. Merlyn Hurd, pHD | QEEG-D
Dr. Hurd is a licensed Psychologist with over 40 years experience providing psychological therapy, biofeedback, neurotherapy, and hypnosis to clients. As the former Director of Health, Nutrition, and Mental Health for the New York City Agency for Child Development's Head Start Program, Dr. Hurd trained 2,000 staff members and served a student population of over 16,000 children and their parents. Dr. Hurd holds a Doctorate of Philosophy of Psychology from Yeshiva University. She is a Certified Biofeedback and EEG Neurotherapist, Certified Hypnotherapist, and was awarded Certification of Proficiency from the APA College of Proficiency in the treatment of Substance Abuse. Dr. Hurd certified at the diplomate level in QEEG-D analysis.Dr. Hurd holds Diplomate Status in Neurotherapy from the National Registry of Neurofeedback Providers as well as from the Neurotherapy Certification Board, and has Fellow Certification in EEG Biofeedback as well as in Peripheral Biofeedback from the Biofeedback Certification Association of America (BCIA). She is the chairperson of the International QEEG Certification Board, and was the former editor of the International Society for Neurofeedback and Research's newsletter NeuroConnection. Dr Hurd has placed in three different Neuroscience books.
JORDAN HIRSHON, LMHC | M.A | B.S
Jordan is a licensed therapist. Jordan has been working with Dr. Hurd for over 10 years. Prior to working with her, she saw Dr. Hurd for treatment of migraines and OCD. After receiving successful neurofeedback treatment, she was inspired to pursue a career in this field. Upon completing her undergraduate degree, she began learning from Dr. Hurd the ins-and-outs of QEEG; how to obtain and interpret QEEG brain maps, which neurofeedback instrument to choose based on someone’s QEEG, and how to create individual treatment plans and protocols. Jordan has a deep-rooted interest in working with children and adults who struggle with inner peace. She has a great interest in neuromodulation in conjunction with neurofeedback. Neuromodulation acts as a tool to tell the brain "what" to do, and neurofeedback helps the brain learn "how". The combination of these 2 therapies is Jordans specialty.
JAYMES GABRIELLI, B.A | A.S
Jaymes Gabrielli is a dedicated and compassionate professional with a rich and diverse background. He holds a bachelor's degree, which he completed with honors, and has three years of experience working as a Neurofeedback technician under the guidance of Dr. Merlyn Hurd. With a strong focus on neurology, neurofeedback, and neuromodulation, Jaymes is also a trained clinician in Quantum Reflex Integration (QRI), where he specializes in supporting children with autism, developmental delays, and behavioral challenges. Currently pursuing a master's degree to become a Licensed Mental Health Counselor, he brings a creative edge from over 12 years of work as a digital artist. Outside of his professional life, Jaymes enjoys hiking, martial arts, spending time with pets, and cooking, showcasing his love for nature, animals, and holistic wellness.
Denise Hurd, M.A
Denise Hurd is an actress, stage fight choreographer, and artist amongst many other talents. She is currently a tenured professor at City College of New York. She holds a bachelors from Yale University and a Master's from Hunter College.
Lutin Tanner, B.A
Lutin Tanner is a stage lighting specialist, electrical expert, and dance choreographer. He has been a professional in the field for over 20. He holds a Bachelor's degree from Western Michigan University.